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In today’s digital landscape, where online visibility can make or break a business, WordPress SEO is paramount.

A little networking and a nightcap (or two) with a franchising twist! On September 7th, 2023, our President and CEO, Madalina Iordache, along with Director of Business Development Matthew Cancino and Project Manager Alisha Hughes, attended the South Florida Franchise Mixer on behalf of the Bright Pink team. Hosted by the South Florida Women’s Franchise Network (WFN) and the Franchise Business Network (FBN) at Fish Consulting in Fort Lauderdale, Florida, the event served as the kickoff for the Franchise Expo South the following day. However, just attending the event wasn’t enough for us! As franchise marketing experts, we also had… Continue reading A Night to Remember: Franchise Expo South 2023 Kickoff Event

A content audit is a qualitative assessment of all the content on your website with the goal of improving your SEO and content marketing efforts (these two concepts go hand in hand). Content audits can be very time-consuming, depending on the size of your site. This is why it might be intimidating even to start one. However, doing a content audit is vital to your website’s success, and it’s a task you should tackle in the near future. In this article, you will learn what a content audit needs to contain and how to create one. Let’s get started. What… Continue reading Tips for Conducting a Content Audit and Inventory

Gone are the days when your website merely served as an online brochure for your business. Nowadays, a website is a marketing machine generating leads, boosting sales, and engaging with customers day and night. Your website can potentially revolutionize your business in more ways than one; in fact, 76% of consumers look for a company’s online presence before visiting in person (or reaching for the phone). There’s no denying that it can make or break your business.