Blog

Online reviews are critical in influencing customers’ buying decisions. A recent Zendesk survey showed that 9 out of 10 consumers base purchase decisions on reviews. Moreover, 80% of those buyers will change their purchasing decision based on negative evaluations.

Social networks rely on new trends in technology to further their efforts in keeping visitors on their platforms. Marketers are also investing more and more effort into improving their strategies.

The holidays are around the corner, which means that most eCommerce businesses should expect a big wave of sales and revenue gains.

Whether you’re just starting to think about franchising, are currently growing an emerging franchise brand, or are established and just want to see what we got out of the EFC, this one’s for you!