Marketing

Content marketing is an essential part of your marketing strategy. Broadly speaking, it means creating and distributing content to improve your brand image and gain more customers.

By the end of 2016, people were already accessing the web more from their mobile devices than from their desktops. This means that responsive web design is not enough to sustain your mobile marketing strategy.

Conventional wisdom says 90% of startups fail. To be in the 10%, you’ll need to learn what to do, but most importantly – what useless marketing tactics to skip. Otherwise, you’ll be wasting money that could’ve turned your business into a success.

Writing website copy that sells is difficult and time consuming. It must be SEO-friendly, but also reader-friendly, because your website is made for humans after all. Here are six important tips to write compelling website copy: