Branding

When the time has come to rebrand, your company’s new identity should be mirrored in your social media profiles. From updating your Facebook profile image to redirecting old links, all changes must lead to a consistent social media presence.

In business (as in life), setting goals is important to drive progress and growth. Some write their goals down, others discuss them with their advisors, team, mastermind group or accountability partners, while others just loosely keep their business new year’s resolutions in mind (at least for the month of January!) But why set goals only in the first days of January? Who’s to say you can’t make “resolutions” on January 15? Or April 1? (Ok, maybe not on April 1…) If business growth is one of your goals, then here’s some inspiration for you below.  Business New Year’s Resolutions — Power… Continue reading 7 Resolutions for Long-Term Business Success in 2020 & Beyond

A simple looking logo may not look like much, but designing a great one takes a lot of time and effort. Here are the nine steps we use in the professional logo design process.

Branding is not just for large corporations. Every business, small or large, can benefit from having a strong brand identity. Your brand is what others think of your business, so it’s critical that you understand how small business branding works. Here’s a list of the basic steps to building a strong brand: