News

Bright Pink is moving on up… into a new office! Our new location is the perfect way for us to kick off the new year. We are so excited by the possibilities that the year has in store for us.

Palm Beach Atlantic University held its fifth-annual Selling Franchises Bootcamp sponsored by Titus Center for Franchising, January 19-20. Bright Pink Agency president and CEO, Madalina Iordache, spoke on one of the featured panels. Having worked closely with franchise brands for over 10 years, creating successful growth strategies for both franchisors and franchisees, she’s always willing to share her knowledge and experience to help others. A Well-Rounded Panel Robin Gagnon, MBA, CFE, CBI of We Sell Restaurants, LLC, moderated the panel. Co-panelists Marci Kleinsasser, CFE, and Taylor Gregory rounded out the accomplished group. They covered a range of important franchise marketing… Continue reading Educating Franchisors About the Importance of Content Marketing in Franchise Sales at PBAU

Whether you’re just starting to think about franchising, are currently growing an emerging franchise brand, or are established and just want to see what we got out of the EFC, this one’s for you! 

Ask any owner/operator of a small business, and they’ll tell you there’s nothing small in the amount of effort required. From wearing too many hats to heading into uncharted territory, entrepreneurship often feels overwhelming and isolating. Owning a franchise is a great option for entrepreneurs that want to be in business for themselves, but not by themselves. Many franchise owners have built thriving businesses with guidance and support from franchisors. One franchise owner even went so far as to declare September 15 Franchisor Appreciation Day: a day of gratitude towards the men and women in a franchisor’s home office that… Continue reading Introducing Franchisor Appreciation Day, a National Campaign Rooted in Gratitude