Image of UGC Marketing: Tips for Better User-Generated Content

UGC Marketing: Tips for Better User-Generated Content

User-generated content is any promotional content that has been created and posted by people (unpaid contributors).

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Website Launch Checklist

Website Launch Checklist

You hired the best website design team and, after weeks of work, testing and revising, your new website is ready. However, don’t open the champagne just yet. Your site won’t attract visitors or potential clients overnight. You’ll have to invest in a marketing strategy.

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Popup Marketing Strategies That Will Boost Your Conversion Rate

Popup Marketing Strategies That Will Boost Your Conversion Rate

Conversion rate optimization is one of the hardest things in marketing. Did you know that 98% of first-time visitors leave your website without converting? Still, you can improve your odds of gaining subscribers with a strong popup strategy.

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Image of Building A Solid Case for Case Studies

Building A Solid Case for Case Studies

In a world where most decisions involve online research, your digital footprint needs to make a strong, positive impression. Nearly 80% of consumers trust online reviews as much as personal recommendations. The benefits of case studies include controlling and highlighting the positive content people find when searching for your business. While negative reviews can’t always be avoided, case studies allow you to shift the focus to what’s great about your business and showcase it to the world. What are Marketing Case Studies? Case studies are common in education, healthcare, and psychology to analyze specific situations. But what role do they… Continue reading Building A Solid Case for Case Studies

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