Marketing

By the end of 2016, people were already accessing the web more from their mobile devices than from their desktops. This means that responsive web design is not enough to sustain your mobile marketing strategy.

Conventional wisdom says 90% of startups fail. To be in the 10%, you’ll need to learn what to do, but most importantly – what useless marketing tactics to skip. Otherwise, you’ll be wasting money that could’ve turned your business into a success.

Writing website copy that sells is difficult and time consuming. It must be SEO-friendly, but also reader-friendly, because your website is made for humans after all. Here are six important tips to write compelling website copy:

Digital marketing consists of many areas, each a specialized field on its own. SEO, content marketing, social media marketing, Pay-Per-Click (PPC), email marketing, online PR, and others, are all part of digital marketing. Unfortunately, for some business owners, there are some misconceptions regarding digital marketing that can hinder their plans for business growth.