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How to Respond to Negative Reviews as a Business Owner

Bad reviews can elevate your brand image if you use the right strategy in your replies....
Bad reviews can elevate your brand image if you use the right strategy in your replies....

New Year, New Office Space!

Exciting news—Bright Pink Agency has a new home! 🚀 We’ve moved into Innovation Park in Coral Springs, marking a new chapter of growth and creativity. Our new office space gives us room to expand our team, take on new projects, and continue delivering top-notch marketing solutions. While our address may have changed, our commitment to helping brands thrive remains the same. Come visit us at our new space—big things are...
Exciting news—Bright Pink Agency has a new home! 🚀 We’ve moved into Innovation Park in Coral Springs, marking a new chapter of growth and creativity. Our new office space gives us room...

How Much Should I Invest in Marketing?

How much should you invest in marketing? The answer isn’t one-size-fits-all. 📊 While the average business spends 7-12% of revenue on marketing, the right allocation depends on your industry, growth stage, and goals. Whether you're a startup building brand awareness or a mature company optimizing ROI, knowing where and how to spend is key. 💡 From budgeting tips to tracking marketing success, we break it all down for you. Ready...
How much should you invest in marketing? The answer isn’t one-size-fits-all. 📊 While the average business spends 7-12% of revenue on marketing, the right allocation depends on your industry, growth stage, and...

The Importance of Online Reviews for Your Small Business

Online reviews are critical in influencing customers' buying decisions. A recent Zendesk survey showed that 9 out of 10 consumers base purchase decisions on reviews. Moreover, 80% of those buyers will change their purchasing decision based on negative evaluations....
Online reviews are critical in influencing customers' buying decisions. A recent Zendesk survey showed that 9 out of 10 consumers base purchase decisions on reviews. Moreover, 80% of those buyers will change...

Top Social Media Marketing Trends for 2023

Social media is evolving fast, and businesses that stay ahead of the trends will win in 2023. From short-form videos dominating feeds to AI-powered content creation, brands must adapt to new strategies to engage audiences effectively. This year, expect to see TikTok advertising surge, customer service go social, and the metaverse take shape. Get the insights you need to refine your strategy and make the most of social media in...
Social media is evolving fast, and businesses that stay ahead of the trends will win in 2023. From short-form videos dominating feeds to AI-powered content creation, brands must adapt to new strategies...

Inspirational Holiday Marketing Strategies

The holidays are around the corner, which means that most eCommerce businesses should expect a big wave of sales and revenue gains....
The holidays are around the corner, which means that most eCommerce businesses should expect a big wave of sales and revenue gains....

15 Clever Ways to Promote Your Business on Instagram

With over 1.4 billion users, Instagram is a powerhouse for brand visibility and engagement. But are you making the most of it? From leveraging short-form video to running giveaways and influencer collaborations, these 15 Instagram marketing strategies will help you stand out, grow your audience, and drive real results for your business. Learn how to make Instagram work for you!...
With over 1.4 billion users, Instagram is a powerhouse for brand visibility and engagement. But are you making the most of it? From leveraging short-form video to running giveaways and influencer collaborations,...

9 Effective Ways to Promote Your Business on Facebook

Facebook has nearly three billion monthly users. This fact alone makes Facebook an attractive place for marketers to promote any type of business....
Facebook has nearly three billion monthly users. This fact alone makes Facebook an attractive place for marketers to promote any type of business....

How to Rebrand Social Media Profiles for a New Look

When the time has come to rebrand, your company’s new identity should be mirrored in your social media profiles. From updating your Facebook profile image to redirecting old links, all changes must lead to a consistent social media presence....
When the time has come to rebrand, your company’s new identity should be mirrored in your social media profiles. From updating your Facebook profile image to redirecting old links, all changes must...

How to Make a Social Media Plan

A strong social media plan is key to turning followers into customers. Whether you're just starting or refining your strategy, this step-by-step guide will help you define goals, create engaging content, and track success. Build a social media presence that works for your business!...
A strong social media plan is key to turning followers into customers. Whether you're just starting or refining your strategy, this step-by-step guide will help you define goals, create engaging content, and...

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