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Marketing

Top Five Marketing Mistakes to Avoid

The Dos and Don’ts of an Email Signature

Even though email signatures are usually under-appreciated, they play an essential role in any company. If you make them correctly, email signatures will help you reach the branding and marketing goals of your business....
Even though email signatures are usually under-appreciated, they play an essential role in any company. If you make them correctly, email signatures will help you reach the branding and marketing goals of...

How to Write Better Emails to Your Customers

Did you know that over 215 billion emails are sent each day? The average professional sends and receives 122 emails daily and spends 3.2 hours of their working day in their inbox. This begs the question: are your marketing emails standing out from the competition?...
Did you know that over 215 billion emails are sent each day? The average professional sends and receives 122 emails daily and spends 3.2 hours of their working day in their inbox....

Marketing with a Mission: Achieving Long-Term Success Through Purpose-Driven Strategies

Gone are the days when just showcasing a product or service would suffice! Today's consumers are more selective than ever. It's important to them that they support companies that share their values and beliefs. That's where purpose-driven marketing comes in! It also just happens to be the very cornerstone of our mission....
Gone are the days when just showcasing a product or service would suffice! Today's consumers are more selective than ever. It's important to them that they support companies that share their values...

5 Marketing Myths & a Truth

How Much Should I Invest in Marketing?

How do you know how much money to invest in marketing? And how can you spend it effectively? Check out our tips on how much to best invest your marketing dollars and how to follow a marketing plan....
How do you know how much money to invest in marketing? And how can you spend it effectively? Check out our tips on how much to best invest your marketing dollars and...

Top Social Media Marketing Trends for 2023

Social networks rely on new trends in technology to further their efforts in keeping visitors on their platforms. Marketers are also investing more and more effort into improving their strategies....
Social networks rely on new trends in technology to further their efforts in keeping visitors on their platforms. Marketers are also investing more and more effort into improving their strategies....

Inspirational Holiday Marketing Strategies

The holidays are around the corner, which means that most eCommerce businesses should expect a big wave of sales and revenue gains....
The holidays are around the corner, which means that most eCommerce businesses should expect a big wave of sales and revenue gains....

Takeaways from the 2022 IFA Emerging Franchisor Conference

Whether you’re just starting to think about franchising, are currently growing an emerging franchise brand, or are established and just want to see what we got out of the EFC, this one’s for you!...
Whether you’re just starting to think about franchising, are currently growing an emerging franchise brand, or are established and just want to see what we got out of the EFC, this one’s...

9 Effective Ways to Promote Your Business on Facebook

Facebook has nearly three billion monthly users. This fact alone makes Facebook an attractive place for marketers to promote any type of business....
Facebook has nearly three billion monthly users. This fact alone makes Facebook an attractive place for marketers to promote any type of business....

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