The main purpose of a logo is to give a visual identity to your brand or company. A logo is a symbol often used in advertising, stationery and other business materials. It allows people to easily recognize your brand. However, your logo can make or break your business, and having a great logo design is essential to your branding efforts....
The main purpose of a logo is to give a visual identity to your brand or company. A logo is a symbol often used in advertising, stationery and other business materials. It...
Before diving headfirst into the new year, take a moment to reflect, refine, and revamp your marketing strategy. Is your website fresh and user-friendly? Are your Google reviews stacking up against competitors? Have you updated your Google Business Profile, mailing list, or social media presence? A quick audit of these essentials can set the stage for a strong marketing year ahead. Think of it as your marketing tune-up—assessing what worked,...
Before diving headfirst into the new year, take a moment to reflect, refine, and revamp your marketing strategy. Is your website fresh and user-friendly? Are your Google reviews stacking up against competitors?...
Your logo designs is the face of your company or organization. Making a good first impression to potential customers depends largely on your company logo as well as the entire brand identity. A successful logo should be instantly recognizable and must represent your ideals and business model....
Your logo designs is the face of your company or organization. Making a good first impression to potential customers depends largely on your company logo as well as the entire brand identity....
A brand identity guide ensures consistency in how your business looks, feels, and communicates with customers. It covers key branding elements such as logo usage, color palette, typography, imagery, and tone of voice, helping maintain a unified presence across all marketing materials. In this article, you will learn why you should have a brand identity guide and steps to create one....
A brand identity guide ensures consistency in how your business looks, feels, and communicates with customers. It covers key branding elements such as logo usage, color palette, typography, imagery, and tone of...
In a world obsessed with digital, are you overlooking the power of non-digital marketing? From local partnerships and print materials to networking events and community engagement, offline strategies can boost brand awareness, build trust, and complement your digital efforts. Want to know how traditional marketing tactics can give your business an unexpected edge? Keep reading for innovative ways to elevate your brand and connect with your audience in the real...
In a world obsessed with digital, are you overlooking the power of non-digital marketing? From local partnerships and print materials to networking events and community engagement, offline strategies can boost brand awareness,...
When the time has come to rebrand, your company’s new identity should be mirrored in your social media profiles. From updating your Facebook profile image to redirecting old links, all changes must lead to a consistent social media presence....
When the time has come to rebrand, your company’s new identity should be mirrored in your social media profiles. From updating your Facebook profile image to redirecting old links, all changes must...
A simple looking logo may not look like much, but designing a great one takes a lot of time and effort. Here are the nine steps we use in the professional logo design process....
A simple looking logo may not look like much, but designing a great one takes a lot of time and effort. Here are the nine steps we use in the professional logo...
Branding is not just for large corporations. Every business, small or large, can benefit from having a strong brand identity. Your brand is what others think of your business, so it’s critical that you understand how small business branding works. Here’s a list of the basic steps to building a strong brand:...
Branding is not just for large corporations. Every business, small or large, can benefit from having a strong brand identity. Your brand is what others think of your business, so it’s critical...