From local SEO and live chat to scalable websites and WordPress Multisite builds, we’ve helped franchise brands launch smarter, grow faster, and keep corporate teams and franchise owners in sync.
Franchise marketing isn’t simple, you’re leading a brand with dozens (or hundreds) of locations, and your franchise brand marketing strategy needs to work at both the national and local level.
That means your marketing has to do more:
Build national visibility
Drive local leads
Keep franchisees engaged
Protect your brand across every touchpoint
The challenge? Doing it all without dropping the ball on brand consistency or marketing compliance.
That’s where a franchise marketing agency comes in—one that knows how to scale smart, keep your messaging sharp, and support your franchisees without turning into the brand police.
We don’t believe in one-size-fits-all marketing.
Your franchise brand has unique challenges — whether you’re onboarding new locations, rolling out a rebrand, or trying to turn more digital traffic into qualified leads. That’s why we build strategies that flex with you.
When all your marketing pieces work together, growth gets easier.
From your website architecture to local SEO, franchisee engagement, and brand campaigns, every piece plays a role. From foundational strategy to hands-on franchise marketing support, we build solutions that scale with your growth.
What makes us different?
Strategy first – We start with structure, goals, and data-backed clarity
Franchise-focused – Everything we do supports both the brand and its owners
Built for scale – Our systems are designed to grow with you, without growing pains
Ready to see how the pieces fit together? Scroll down to explore our franchise marketing solutions.
Before you jump into a new build, you need a roadmap.
BrightStart: Your Franchise Website Strategy & Clarity Package gives you just that.
We’ll audit your current site, map out SEO and content gaps, and align your web strategy with your growth goals.
Already have a plan? Great. We’ll help you bring it to life, without losing momentum.
We build websites that do more than look good. Our designs are built to scale, convert, and serve both HQ and franchise owners.
Unify your system. Manage local flexibility and brand consistency with one scalable WordPress Multisite built for performance.
Time for an upgrade? We rebuild outdated sites on stronger platforms—secure, scalable, and ready for growth.
Convert more leads. We design franchise opportunity sites that inspire, inform, and get prospective owners to take action.
Rank better—everywhere. Our SEO services help franchise brands grow visibility nationally and locally.
Support every location with local SEO, optimized content, and tools that drive action. Done-for-you visibility that actually works.
Capture trust where it counts. Our review platform helps franchises boost SEO, build credibility, and turn happy customers into your best marketing.
From performance fixes to SEO updates, we help keep your site secure, scalable, and future-ready.
We’re not your average “full-service” agency, and that’s by design. We focus on what franchise brands actually need: digital infrastructure that scales. Whether you’re launching, growing, or modernizing, we help you build systems that actually support your network.
We don’t just build and bounce. Our team sticks around to support, evolve, and optimize your site as you scale.
From ongoing content updates to monthly SEO, UX tweaks, and feature rollouts, we help keep your website performing at its peak. Whether you’re launching new locations, testing CTAs, or improving accessibility, we’re here for it.
Need a reliable partner for post-launch success? Let’s talk about monthly website retainers.
Our clients say it best. Here’s what franchise brands like yours have to say about working with us:
“We partnered with Bright Pink Agency for our website migration and had an incredibly positive experience. The entire experience was pleasant and enjoyable from the beginning.
The Bright Pink team went out of their way to ensure our needs were met & they far exceeded our expectations. The project scope was clearly defined and the Bright Pink team communicated throughout the process. Deadlines were met and the work done was high quality.
The Bright Pink team even served as a de facto IT team for us when we had technical issues internally. I would highly recommend Bright Pink Agency for any website or SEO project. They were great to work with and have played an important role in helping us achieve our business goals. Truly a valuable partner.”
“Working with Bright Pink Agency on the complete redesign of the PuroClean website was the right choice for us. In our world of emergency services for property damage where localization, mobile-friendliness, and speed are paramount, our franchisees are overwhelmingly positive about the finished product. Bright Pink Agency helped us achieve our highest goal.”
“The Bright Pink team have been nothing short of fantastic in rebuilding and migrating, not only one, but two of our websites in a very short space of time, hitting our target launch dates. They went above and beyond for these rebuilds, and the launches were very smooth. It’s still early days, but our franchisees are extremely happy with the end results so far. Thank you Jonie, Madalina & the rest of the Bright Pink team!”
“When we selected Bright Pink to re-launch our franchise website, I was confident they’d bring a level of expertise that couldn’t be matched. They understand franchising – best practices in structuring our online presence to gain maximum visibility. They went beyond a template design bringing the brand to life in a way we hadn’t even done yet. Their technical approach resulted in a product that is easy even for me to use. The end result is a beautiful, flexible website that anyone on my team can update and edit if we wanted.
We’re already seeing great results with spikes in our organic traffic and increases in our online bookings! It’s been a huge improvement and with their foundation, it’s blue sky ahead in terms of what we can deliver for our franchisees.”
“Bright Pink has been amazing to work with. They revamped our site from the ground up to make an experience our franchisees and their customers love! They’re extremely knowledgable about websites and development and have become my sounding board whenever I have questions about our website and the direction we plan on taking it.”
Your franchise owners aren’t just part of your brand—they are the brand in their communities. And they need digital tools that work just as hard as they do.
While your corporate site builds national trust, your local sites should:
Attract local customers
Rank in local search
Convert traffic into leads
That’s why we offer done-for-you local marketing support—so every location gets the visibility, tools, and conversions it needs to grow. Boosting visibility is just one piece—effective franchisee engagement ensures your locations actually use the tools they’re given.
Our Local Franchise Marketing Support includes:
We don’t just work with franchises—we’re part of the franchising world. From major industry events to intimate conversations with franchise leaders, we stay connected to what franchisors and franchisees actually need.
Proud IFA Members – As active members of the International Franchise Association (IFA), we stay sharp on trends, best practices, and what’s next in the industry.
Supporting Franchise Growth at Industry Events – We’re in the room where it happens—attending, sponsoring, and connecting at major conferences to support system-wide growth.
Engaging with Franchise Leaders – Whether we’re speaking on stage or swapping ideas over coffee, we’re always learning (and sharing) strategies that move the needle.
Want to connect at the next big franchise event? Let’s connect!
Franchise websites aren’t just digital brochures, they’re your infrastructure for growth. And as technology evolves, so do the expectations.
Here’s what smart franchisors are prioritizing in 2025:
Whether you’re just starting to scale or managing a complex franchise network, we support franchisors at every stage with strategy-driven, high-performing websites that get noticed (and clicked).
From first click to future growth, your web presence should do more than look good—it should support your franchise owners, scale with your system, show up in search (and AI), and drive serious leads.
We’ll help you build the digital foundation to make that happen—beautifully and strategically.
At Bright Pink Agency, we specialize in one thing really well: everything website. As a franchise marketing agency, our core strength lies in helping franchisors and Franchise Owners build, manage, and scale their digital presence through high-impact websites and smart strategy.
Our services include:
Franchise brand and website strategy – We help you clarify your messaging, architecture, and user journey across both corporate and franchise development sites.
Franchise website design and development – We build custom, scalable websites on WordPress Multisite—perfect for managing multiple locations while preserving brand consistency.
Technical and local SEO for franchise systems – From structural optimization to content localization, we lay the foundation for your network to rank.
Ongoing support and security – We partner long term to maintain your website’s performance, manage updates, and support future redesigns or expansion.
Creative services – Our in-house graphic design team supports your franchise with custom print, digital, and even non-traditional collateral that aligns with your brand identity.
Whether you're starting from scratch, rebuilding a clunky system, or preparing to scale, we’re the franchise marketing agency that brings structure, style, and strategy to every website touchpoint.
Every franchise is unique - and your marketing strategy should be too. At Bright Pink Agency, we understand that no two franchise models operate the same way, which is why we never take a one-size-fits-all approach.
We start with in-depth audits to assess your brand positioning, target audience, and competitive landscape. From there, we build a strategy that aligns with your goals - whether you’re supporting dozens of local Franchise Owners, rolling out a franchise development campaign, or planning a full website rebuild.
Our custom solutions include:
Website design and development tailored to franchise systems
SEO audits, strategy, and copywriting for both national and local visibility
Brand strategy and messaging that speaks to customers and prospective franchisees alike
We equip both the franchisor and franchisees with the tools they need to succeed - supporting brand consistency at the top and localized execution at the ground level.
Yes! We offer opt-in local marketing support that includes location-specific SEO, Google Business Profile optimization, content updates, and more.
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