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SEO

The Importance of Online Reviews for Your Small Business

Online reviews are critical in influencing customers' buying decisions. A recent Zendesk survey showed that 9 out of 10 consumers base purchase decisions on reviews. Moreover, 80% of those buyers will change their purchasing decision based on negative evaluations....
Online reviews are critical in influencing customers' buying decisions. A recent Zendesk survey showed that 9 out of 10 consumers base purchase decisions on reviews. Moreover, 80% of those buyers will change...

9 Tips to Write Successful Calls to Action

Whether you want to gain more subscribers or sell more products, a call to action can either attract or deter your readers....
Whether you want to gain more subscribers or sell more products, a call to action can either attract or deter your readers....

10 Effective Tips to Boost Your Landing Page Conversion Rate

Your landing page is a critical part in your digital marketing campaign. When done right, a landing page can be the driving force behind your sales and company revenue. Yet, creating a landing page that converts is not an easy task....
Your landing page is a critical part in your digital marketing campaign. When done right, a landing page can be the driving force behind your sales and company revenue. Yet, creating a...

Small Business SEO: Why Your Website Isn’t Ranking

“Why is my website not ranking?” is a question we get asked a lot. To answer this query, we’ll point out key strategies that form the backbone of a well-ranking website....
“Why is my website not ranking?” is a question we get asked a lot. To answer this query, we’ll point out key strategies that form the backbone of a well-ranking website....

Winning Strategies to Rank at the Top of Google Maps

What Successful Websites Do to Rank High in Mobile Search Results

After a year and a half of testing, Google released its first mobile-first indexing in March 2018. What this means is that Google will use the mobile version of your website for indexing and ranking. They took this decision because the majority of Google users were searching from their mobile device....
After a year and a half of testing, Google released its first mobile-first indexing in March 2018. What this means is that Google will use the mobile version of your website for...

Proof that Responsive Web Design Equals More Sales (Infographic)

The use of mobile devices to surf the Internet is growing at a huge rate. And yet, the web is still filled with non-responsive websites. Mobile devices require a different approach to how content is displayed on the screen. That’s why responsive web design exists. A responsive website adapts to any screen size. Is your website not responsive yet?...
The use of mobile devices to surf the Internet is growing at a huge rate. And yet, the web is still filled with non-responsive websites. Mobile devices require a different approach to...

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